Brand Questionnaire.

There are two parts of this form! Please make sure to submit both parts! This form is to help us through your brand design process. It helps you discover what you need and helps me to understand how to best serve you!

Name *

Email Address *

What is your business name? What is the meaning behind the name? *

What is your business not? *

What is your business purpose? *

What adjectives best describe your brand? *

Why do you want a new logo + branding? *

Who is your ideal client / target audience?

What makes your business unique? What do your clients love about collaborating with you? *

What is your client / target audience’s most basic problem, that you have the solution for? *

Submit

Keep going with Part 2!

Email Address *

What are a few big goals you have for your business? How do you think you will expand in the future? *

Where will your logo primarily be used? Print, web, merchandise? *

How do you prefer your logo be worded or written out? *

Do you have a tagline? If so, would you like it stated alongside your logo? *

Who are your competitors? *

Do you have any color preferences, or existing brand colors that need to remain? Do you have any colors you want to steer away from? *

Do you have a preference on typography? *

What three brands do you love, and why? *

What areas of your current brand do you want to keep, if any at all? Please explain. Any additional details or creative considerations? I want to ensure we are on the same page throughout this collaborative process!

Submit

Thank you!

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